This provides is an elegant and effective solution to a problem that has been caused
by the huge success of SMS – choking in SMSC during peak hours, which has an adverse impact on real time
application SMS traffic, such as:
 |
Prepaid top-up
|
|
Prepaid balance queries |
|
Tele-Voting |
|
Location based services |
|
Information push services – real time sports scores |
|
m-commerce, mobile banking, balance transfers |
All these applications share some common attributes:
|
Require real-time interaction between subscriber handset & a software application in the network
|
|
Exert an increased load on the Operators SMSC, especially in peak hours |
Instead of expanding expensive SMSC capacity, operators can use the Application SMS Router to create a
bypass of SMSC for such real time traffic. We provide a real time, high throughput message receipt &
delivery system, which connects the software application directly to the MSC on SS7 or Sigtran links.
In a rare occurrence of a failed direct delivery (because an application is offline or a handset is
unreachable), the system can either route the SMS to the SMSC for storage and re-tries, or it can simply
fail the transaction & inform all parties of the failure.
